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We have seen the Facebook–Cambridge Analytica data scandal in 2018 (wikipedia). While I agree that stronger regulations on the use of personal data should be enforced, but from a psychological point of view:

  1. How strongly can a person's political position be manipulated by a company like this (or combined with biased media)?

  2. What kind of manipulation is possible and can be done? Can they completely reverse one's political position?

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