Is it known why certain information cant be retained by some people even when it's important to do so? I've read that our ability to remember things is based on every memory accessed before, priority, interest in the subject, etc. So why doesn't it always work when you need it to? Like the time/date of meetings, birthdays, names of co-workers, items you know will be on a test later.

On the flip side, is it known what mechanism it is that gives a person (like myself) the ability to remember the same things when generally speaking it's not something they normally can do with any accuracy? Without really trying I have little trouble remembering appointment dates/times but ask me what day something happened a couple weeks ago and i've got nothing.

I hope thats not too much at once. thanks very much


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